Track, transcribe, and attribute every call to the exact keyword — then feed it back to Google Ads as a conversion. No code. One script tag per client.
Built for agencies running Google Ads for local-service businesses — HVAC · plumbing · junk · roofing · legal · garage doors.
For local service businesses, the phone is where the money is — but Google only sees the forms. Smart Bidding optimizes toward the wrong keywords, and you can't prove the ROI that keeps clients.
The website calls that close jobs never register as conversions. Bidding underbids the keywords that drive your phone.
"Which keyword drove that call?" — impossible. The form has a gclid; the call has nothing.
The client got 8 calls and 3 jobs, but your report shows "2 form conversions." Renewals get awkward.
Call tracking, transcription, gclid plumbing, conversion uploads — five vendors and an engineer to glue it.
No API keys, no engineers. We hold the keys; you click.
One OAuth click per client. We create the conversion actions for you.
We provision it, route calls to your client's line, and record + transcribe every call.
Paste <script src="…snippet.js?t=client"> on the site — like GTM. Done.
Every client call captured on a tracking number that routes straight to their line.
Each call transcribed, summarized, and scored — lead vs. spam, booked vs. not, job type, quote.
Dynamic number insertion ties each call to the exact gclid → keyword → campaign. Like a form, but for calls.
Qualified calls + closed jobs pushed back as offline conversions. Smart Bidding finally sees the real money.
Client gets an email per lead — tap Won, enter the value. That revenue flows straight to true ROAS.
Cost → leads → booked → revenue → ROAS, per client. The report that wins renewals.
Call tracking, attribution, and conversion upload exist — as separate tools you wire together. This is all of it, one click.
A Chicago-suburb dumpster-rental & junk-removal company running Google Ads. Phone-heavy — and the phone was a black box. Here's what the engine surfaced the moment it went live.
The account looked like "1 lead for $170." The engine showed the truth: real cost-per-lead landed near $45 across the period — because the calls finally counted.
*Across the measured period as call & form conversions were captured. Early-deployment results; figures from the live account.
Usage (tracking numbers + transcription minutes) passes through at cost. Your clients gladly pay — it makes their ads work.
Stop optimizing blind. Start proving ROI. Onboard your first client free.
Start Free Trial →Drop your details — we'll get your first client live and you'll see calls counting in days.